SWISH BREAKS

Creative Lead / Senior Graphic Designer

Partnered with a rapidly growing live sports card breaking brand to develop social-first creative, event branding, and promotional assets that supported daily live streams, audience engagement, and collector acquisition.

Owned the visual execution across multiple content channels, creating high-impact creative designed to increase click-through rates, build anticipation around live breaks, and elevate the perceived value of premium sports card products.

Highlights

Produced 100+ pieces of social and promotional creative across live break campaigns, recurring content series, and event activations.
Developed visual identities and branded creative systems for recurring programs including Treasure Hunt, Tuesday Grail Hunt, Hits of the Day, and Hits of the Year.
Designed daily live stream thumbnails and promotional graphics supporting a high-frequency content calendar.
Created custom sports environments, arena graphics, and event-style visuals that transformed routine breaks into premium entertainment experiences.
Built scalable design templates that improved content production efficiency and maintained brand consistency across channels.
Collaborated directly with founders and on-air talent to rapidly concept, design, and launch promotional campaigns tied to product releases, high-value chase cards, and limited-time events.
Produced content optimized for Instagram, Facebook, YouTube, Whatnot, and live-streaming platforms.
Helped establish a more professional and recognizable visual identity that differentiated the brand in the highly competitive sports card breaking market.